small but mighty collection of thinkers, dreamers, and creatives.

Arrow pointing right

Our story all began with an idea. We wanted to launch a business, turning a hobby into something more.

Meet the founder

Founder, Chief Strategy Officer

Elena Kirova

Elena Kirova is a driven entrepreneur and investor. With a background in Finance and Law, Elena worked for reputable asset managers before realising her passion for helping businesses grow through social media and marketing. She has always had a creative gene, and her interest in writing, social media and its potential to reach and influence people led her to venture into uncharted territory, where she discovered her true purpose.

Elena brings a unique perspective to her work, combining her analytical and business skills with her creative talent. She knows how to identify key performance indicators, track metrics, and analyze data to create effective marketing strategies that drive results.

Elena is also an excellent communicator, and her ability to connect with clients and understand their needs has been instrumental in her success.

Elena is partial to funky eyewear and loves to dress up.